Creative fundraising hits the holidays at LBO

Let’s hear it for the rare innovative approach to end-of-year fundraising!

Rather than the usual annual “beg letter” or other hallowed techniques, Long Beach Opera is launching their own twelve days of holiday cheer, with daily drawings, big prizes and dozens of chances to make donating fun. For every donation of $5 or more during the lead-up to Christmas Eve, supporters will be entered in a series of drawings for valuable giveaways and opera-related goodies. Further, a matching grant allows the company and opera buffs in general to maximize the support they receive. And whether or not you give, the campaign serves up fabulous holiday music by notable opera singers. (See the first selection, sung by the already legendary Jessye Norman.)

The campaign makes this an excellent time to get your 2017 charitable deductions settled, as well as a lovely service to music lovers. Bravo all around.

Email release follows.

12 DAYS IN DECEMBER / 12 WAYS YOUR CONTRIBUTION HAS AN IMPACT

12 GIVEAWAYS OF PRIZES TO YOU / $12Ks $12,000 MATCH CHALLENGE

Beginning December 12th, LBO will launch:

12 DAYS/ 12 WAYS / 12 GIVEAWAYS / 12 Ks!
Each weekday beginning December 12th, each person who donates to LBO ($5 minimum donation) will be entered for a chance to win a new LBO related prize. The Giveaways will range from books, to original pieces of LBO productions to coffee with Andreas Mitisek to a full LBO season subscription!

But you’ll have to check your inbox each day to find out what the giveaway is, and you’ll also learn a new way your contribution has a direct impact!

Additionally, a generous anonymous donor has agreed to match all new and increased giving dollar for dollar up to $12,000 (12K) so your donation will go twice as far!

You allow LBO to embody our motto “Expect the Unexpected.” Now it’s LBO’s turn to reward one lucky donor each day for 12 days to celebrate the holiday season, and to give you some unexpectedness of your own.

If you haven’t yet made your year-end gift to LBO this is a great opportunity to get a little something in return. And if you’ve already given, give again! Your additional gift will be doubled with our 12K Match Challenge!

And just for fun, we’ll also send you our top 12 favorite Holiday Classics Sung by Opera Singers each day when we reveal the giveaway.

Here’s powerhouse Jessye Norman’s rendition of O Holy Night.